Rekiindle

BRANDING | PACKAGING DESIGN

Rekiindle is an interactive board game designed to deepen intimacy, spark meaningful conversations, and bring excitement into relationships. With a playful yet thoughtful approach, the game features engaging activities and thought-provoking questions that help couples reconnect, explore their desires, and strengthen their bond.

Grip Creative was responsible for crafting the entire brand identity and packaging design for Rekiindle, ensuring the visual elements reflected the game’s vibrant, passionate, and modern essence. From the game board layout to the box design, manual, activity and question cards, and even the wrapping paper, every detail was meticulously designed to enhance the overall experience.

Our approach was to craft a Bold & Passionate visual identity comprising of a striking color palette of black and neon red, complemented by vibrant accent hues, sets the tone for romance, excitement, and playfulness.
The typography and graphics blend elegance with fun, making the game inviting and stylish. The use of activity and question cards enhances gameplay, making interactions more dynamic and immersive.

Rekiindle isn’t just a game—it’s an experience. Our creative direction ensured that every touchpoint, from unboxing to playing, felt exciting and premium, making it a must-have for couples looking to reignite their spark.